12 general skills or competencies (Job family competencies) for E-commerce Sales Director
Skill definition-Proactively using online platforms and digital channels to promote or sell the company's products and services.
Level 1 Behaviors
(General Familiarity)
Describes the concepts and functions of digital marketing funnels.
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Level 2 Behaviors
(Light Experience)
Compiles all marketing materials to support the execution of digital campaigns.
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Level 3 Behaviors
(Moderate Experience)
Implements effective digital marketing campaigns to maximize our organization's online presence.
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Level 4 Behaviors
(Extensive Experience)
Directs the development and execution of digital marketing campaigns to drive lead generation.
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Level 5 Behaviors
(Mastery)
Designs and develops digital marketing tools to increase brand awareness and customer retention.
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Skill definition-Purchasing and selling goods and services over the internet to expand customer reach and drive profitable growth for the business.
Level 1 Behaviors
(General Familiarity)
Cites the most common e-commerce flows, technologies, terminology, and systems.
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Level 2 Behaviors
(Light Experience)
Assists in managing and monitoring daily e-commerce operations.
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Level 3 Behaviors
(Moderate Experience)
Coordinates marketing efforts and ensures the integrity of our online products and services.
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Level 4 Behaviors
(Extensive Experience)
Evaluates the e-commerce operation processes to ensure adherence to established standards.
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Level 5 Behaviors
(Mastery)
Champions the adoption of current trends and innovation to optimize our e-commerce initiatives.
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11 soft skills or competencies (core competencies) for E-commerce Sales Director
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Describes how our business makes money and our key business objectives.
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Level 2 Behaviors
(Light Experience)
Assists in designing business models and operating plans.
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Level 3 Behaviors
(Moderate Experience)
Analyses the business impact of demographic changes; suggests effective responses.
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Level 4 Behaviors
(Extensive Experience)
Consults on the selection and adjustment of the go-to-market strategy.
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Level 5 Behaviors
(Mastery)
Builds a mentoring model to ensure a continuous increase of business sense within our business.
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Skill definition-Obtaining financial information and applying financial understanding to foster sound judgment and correct business decisions.
Level 1 Behaviors
(General Familiarity)
Describes key financial literacy concepts and principles.
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Level 2 Behaviors
(Light Experience)
Analyzes data and interprets key financial indicators to help decision-making processes.
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Level 3 Behaviors
(Moderate Experience)
Adheres to financial budgets and resource allocations to properly manage transactions.
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Level 4 Behaviors
(Extensive Experience)
Consults on the methods and techniques in managing credit and debt.
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Level 5 Behaviors
(Mastery)
Builds systems and tools critical for measuring financial accountability in our business.
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Summary of E-commerce Sales Director skills and competencies
There are 0 hard skills for E-commerce Sales Director.
12 general skills for E-commerce Sales Director, Digital Marketing, E- Commerce, Business Development, etc.
11 soft skills for E-commerce Sales Director, Business Acumen, Financial Acumen, Planning and Organizing, etc.
While the list totals 23 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a E-commerce Sales Director, he or she needs to be skilled in Business Acumen, be skilled in Financial Acumen, and be an expert in Planning and Organizing.